The evolving landscape of digital advertising presents significant opportunities and risks for food, agriculture, and beverage companies, particularly concerning false advertising, intellectual property infringement, and defamation claims. Traditional liability insurance policies often exclude these exposures, leaving companies vulnerable.
However, alternative coverage options like cyber and media liability policies — particularly Lockton’s proprietary forms backed by Lloyd’s of London — offer tailored solutions to bridge these gaps.
Our article explores how companies can protect their financial and reputational interests while navigating the complexities of modern advertising.
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